With the NFL declining dramatically in viewership, at least in part due to the stunning embrace of anti-National Anthem antics from fools like 49ers quarterback Colin Kaepernick, it now appears that ESPN has suffered a similar drop-off. Three weeks ago, ESPN president John Skipper stated, “Beginning today, we will be enacting a number of organizational changes at ESPN to better support our future goals. That will include the elimination of a number of positions…”
ESPN has been hemorrhaging viewers because of its outspoken politics. From giving Caitlyn Jenner a heroism award to stumping for Black Lives Matter, from pushing gun control to praising Kaepernick’s heroism, from firing Curt Schilling for expressing anti-radical Islam sentiments to threatening Chris Broussard for taking a religious view of homosexuality while doing nothing about Kevin Blackistone for calling the national anthem a “war anthem,” ESPN has become – as I’ve long said – MSNBC with footballs.
Now, ESPN’s public editor is admitting that the network has a problem. As Newsbusters reports, Jim Brady admitted, “One notion that virtually everyone I spoke to at ESPN dismisses is what some have perceived as unequal treatment of conservatives who make controversial statements vs. liberals who do the same.” He added:
ESPN is far from immune from the political fever that has afflicted so much of the country over the past year. Internally, there’s a feeling among many staffers -- both liberal and conservative -- that the company’s perceived move leftward has had a stifling effect on discourse inside the company and has affected its public-facing product. Consumers have sensed that same leftward movement, alienating some…. For most of its history, ESPN was viewed relatively apolitically. Its core focus was -- and remains today, of course -- sports. Although the nature of sports meant an occasional detour into politics and culture was inevitable, there wasn’t much chatter about an overall perceived political bias. If there was any tension internally, it didn’t manifest itself publicly.
Brady talked to anchor Bob Ley, who admitted that ESPN has no “diversity of thought.” A conservative employee told Brady that “If you’re a Republican or conservative, you feel the need to talk in whispers.” Jemele Hill, naturally, said “I would challenge those people who say they feel suppressed. Do you fear backlash, or do you fear right and wrong?"
This is the problem. And this is why ESPN and the media more generally fail. It is suppression to label those who disagree with you politically morally evil because they disagree. Yet that’s what Hill does. That’s what ESPN does, too. The left believes its opinions and feelings are facts; those who disagree are therefore either morons or fascists. That’s why Hill thinks Schilling should have been fired for putting up a meme expressing that transgender people should go to the bathroom in the restroom that matches their biological sex. Schilling must be evil.
That perspective comes across in ESPN’s casual leftism. And it alienates viewers. I’m one of them. I used to watch ESPN every time I worked out. Now I’d rather have the television off. I’m not interested in hearing talking heads who know less about politics than they do about water polo take for granted that they are morally righteous, and everyone on the right is morally obtuse. Screw them. I’d rather cut the cord entirely.
I’m not the only one. And ESPN had better recognize that, or they’ll have MSNBC’s ratings along with their worldview.